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February 16.2025
3 Minutes Read

Understanding How to Accurately Calculate Your Home's Square Footage

Elegant suburban house illustrating how to accurately calculate square footage.

Unlocking the Secrets of Square Footage: Why It Matters

Whether you’re a homeowner looking to sell or a buyer exploring new options, understanding square footage is crucial. This measurement is more than just a number; it plays a foundational role in property value and renovation planning. Square footage determines how much flooring you’ll need, influences appraisals, and informs buyers if a property meets their space requirements. In fact, even the local building codes in cities like San Francisco and Chicago dictate what counts as livable space, reminding us that geography influences our home's value.

Mastering the Measurement: A Step-by-Step Guide

Calculating square footage may sound daunting at first, but following a few simple guidelines can make the process manageable and accurate. The American National Standards Institute (ANSI) provides standard procedures that many real estate professionals adhere to. It starts with measuring the exterior of the home, including wall thickness, and ensuring every finished, heated area is accounted for.

For homeowners looking to tackle this task, here’s a brief breakdown:

  • Measure the Exterior: Use a tape measure or laser tool to gauge the outside walls. Remember that wall thickness is included.
  • Identify Finished Areas: Include main living spaces like bedrooms and living rooms that meet height and accessibility requirements. Areas with a minimum clearance of 7 feet are typically included.
  • Keep Out Non-Livable Spaces: Garages and unfinished basements need to be excluded to maintain accurate measurements, although finished basements may earn a separate citation in listings.
  • Calculate Each Level: For multi-story homes, calculate the square footage of each floor independently and sum them up for an accurate total.

The Impact of Accurate Measurements on Real Estate

Accurate square footage calculations affect several crucial factors, especially for first-time homeowners. Here are a few reasons why these calculations matter:

  • Value Assessment: Real estate agents and appraisers rely heavily on square footage to assess a home's market value accurately. An incorrect measurement could lead to skewed property valuations.
  • Renovation Planning: Home improvement projects require precise measurements to avoid unnecessary costs. Incorrect calculations can result in purchasing too much material or, conversely, insufficient quantities.
  • Compliance with Building Regulations: Many municipal regulations dictate that square footage must be reported for permits. Homeowners planning extensions or renovations need to adhere to these guidelines.

Using square footage effectively can also guide homeowners in creating efficient use of their space. This knowledge encourages thoughtful design decisions and highlights areas for potential improvements.

Future Trends: Embracing Precision in the Real Estate Industry

As technology advances, real estate transactions are becoming increasingly data-driven. Virtual reality and 3D modeling technologies will allow potential buyers to experience virtual walkthroughs of properties, enhancing their understanding of space before they step into a home. This future trend can significantly shift how square footage is perceived and utilized in listings.

A Final Thought: Embrace Your Measurement Journey

Learning how to measure your home accurately can provide you with valuable insights into your property—connecting the dots between physical space and financial value. Armed with this knowledge, homeowners can face buying, selling, or renovating with confidence, knowing they have taken control of a critical aspect of their real estate journey.

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02.03.2026

Navigate Off-Market Real Estate: A Guide for Homeowners

Update Understanding Off-Market Real Estate: What It Truly Means When navigating the real estate landscape, especially for new home buyers and sellers, the term “off-market” often pops up. But what does it really mean? In essence, an off-market property is one that is not publicly listed for sale. This can occur for several reasons: the property may have been withdrawn from the market, the listing expired, or the seller has opted to temporarily pause marketing efforts. Why Do Sellers Choose Off-Market Deals? One of the most compelling reasons sellers might choose to sell off-market is the privacy it affords. Many sellers, particularly those who are public figures or simply prefer confidentiality, appreciate not having their home widely marketed. Off-market transactions allow for a more controlled environment through which potential buyers can view the property, minimizing disruption caused by open houses and public showings. Additionally, selling off-market can appear to be less stressful. By limiting the audience to a select group, which potentially includes buyers from an agent’s network or through private listings, sellers can negotiate with buyers they feel comfortable with. This method supports a less hurried sale process, which often leads to a less chaotic experience. How Are Off-Market Homes Sold? Typically, off-market properties utilize targeted marketing strategies. Agents might share listings exclusively within their brokerage or network. This is where terms like “pocket listings” and “exclusive listings” come into play, indicating that these homes are for sale but not advertised publicly. So how does this affect potential buyers? For buyers looking for unique opportunities, off-market properties can open doors to exclusive listings that might not become available through traditional listings. Obtaining Off-Market Listings: What You Need to Know For interested buyers, securing an off-market deal is about building relationships. Networking within the real estate community can be invaluable. Buyers should consider reaching out to real estate agents who have a strong understanding of off-market listings. In today's competitive market, being well-informed about local off-market options can give buyers a significant edge. Lastly, it’s important for buyers to recognize that off-market doesn’t mean the property lacks quality. Sometimes, these homes present excellent opportunities for negotiation and acquisition without the rigors of a competitive listing. Your Path to Successful Real Estate Transactions Whether you are looking to buy or sell, understanding the nuances of off-market properties positions you as a more informed participant in today’s real estate market. With privacy, control, and exclusive access, off-market transactions can represent a unique avenue worth exploring. Next time you hear the term 'off-market,' remember its potential and how it could serve you in navigating your real estate journey. Take Your Real Estate Knowledge to The Next Level! Ready to dive deeper into real estate strategies? This understanding is key to empowering your choices in the housing market. Empower yourself with knowledge about off-market properties and enjoy a smoother transaction process, whether you’re looking to sell your house fast or simply explore the housing market with confidence.

02.03.2026

How AI Impacts Real Estate: 2026 as a Year of Reset and Trust

Update 2026: A Year for Rebuilding Trust in Real Estate As we enter 2026, the chatter in the real estate industry is not just about financial forecasts or market trends; it’s about a substantial reset. Wendy Forsythe, eXp's Chief Marketing Officer, encapsulated this sentiment perfectly: "This year is about resetting, refocusing on your business and moving forward." After a tumultuous 2025, filled with unforeseen changes, agents are called to take all the lessons learned from the past year and use them as a stepping stone toward renewal and growth. Navigating the AI Landscape One of the pivotal themes that Forsythe emphasizes is the role of artificial intelligence (AI) in the contemporary real estate environment. With AI becoming a ubiquitous tool, questions of trust arise. How can agents assure clients that they are receiving genuine human insight and not AI-generated responses? Forsythe shared that trust is critical, stating, "Is this really my agent? Is this really a leader’s opinion?" With the increasing sophistication of AI tools, distinguishing between real human interactions and AI-generated content poses a challenge that agents must confront as they build their marketing strategies. The Value of In-Person Connections Forsythe has highlighted an emerging trend within the industry: the preciousness of in-person experiences. As digital communication expands, the need for genuine human connection becomes paramount. eXp has coined the term "The Year of the Experience," which emphasizes leveraging AI for operational efficiency while investing in face-to-face interactions that strengthen relationships. Forsythe notes, "Being able to build that relationship in real life has become more important than it’s ever been." This counterbalances the convenience of online interactions and reaffirms the timeless value of personal connections in real estate. A Reset for All Agents So, what does this reset look like for agents, both seasoned and new? Veteran agents who have navigated the highs and lows of the market may view the reset as a chance to adapt their proven methodologies to a more technology-driven environment. Meanwhile, newer agents, who rushed into the industry during a boom, are finding that the landscape is more complex and competitive than they anticipated. Both groups are encouraged to embrace this reset, focusing on building resilience, adapting to changes, and creating strategies that incorporate AI without sacrificing the authenticity of human interaction. Concluding Thoughts: Looking Ahead The insights that have emerged from the industry leaders leading into 2026 are clear: adaptability, trust, and authentic relationships will define the upcoming year. Whether navigating AI or reconnecting with clients on a personal level, agents have a pivotal opportunity to reset their approaches. As Forsythe suggests, it’s not just about surviving the tumultuous shifts but using them to build a stronger, more resilient future for themselves and their clients.

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